{"id":12004,"date":"2014-09-16T09:35:56","date_gmt":"2014-09-16T07:35:56","guid":{"rendered":"http:\/\/www.planet3dnow.de\/cms\/?p=12004"},"modified":"2014-09-16T09:35:56","modified_gmt":"2014-09-16T07:35:56","slug":"amd-professional-graphics-empower-4k-video-workflows-for-broadcast-customers-at-ibc-2014","status":"publish","type":"post","link":"https:\/\/www.planet3dnow.de\/cms\/12004-amd-professional-graphics-empower-4k-video-workflows-for-broadcast-customers-at-ibc-2014\/","title":{"rendered":"AMD<\/span> Professional Graphics Empower 4K<\/span> Video Workflows for Broadcast Customers at IBC<\/span> 2014"},"content":{"rendered":"

New AMD<\/span> Fire\u00adPro Pro\u00adfes\u00adsio\u00adnal Gra\u00adphics Join With Hard\u00adware and Soft\u00adware Indus\u00adtry Lea\u00adders to Deli\u00adver High Qua\u00adli\u00adty Per\u00adfor\u00admance and Pro\u00adduc\u00adti\u00advi\u00adty for Broad\u00adcast Work\u00adsta\u00adtion Applications<\/b><\/p>\n

AMSTERDAM<\/span>, THE<\/span> NETHERLANDS<\/span> \u2014 (Mar\u00adket\u00adwired) \u2014 09\/12\/14 \u2014 To empower broad\u00adcast cus\u00adto\u00admers with pro\u00adduc\u00adti\u00advi\u00adty and per\u00adfor\u00admance for excep\u00adtio\u00adnal 4K<\/span> work\u00adflows, AMD<\/span><\/a> (NYSE<\/span>: AMD<\/span>) is show\u00adca\u00adsing new AMD<\/span> Fire\u00adPro\u2122 W\u2011series pro\u00adfes\u00adsio\u00adnal gra\u00adphics<\/a> along\u00adside hard\u00adware and soft\u00adware indus\u00adtry lea\u00adders Ado\u00adbe, AJA<\/span>, ASSIMILATE<\/span>, Auto\u00addesk, Black\u00adma\u00adgic Design, Dell, FUJITSU<\/span>, HP<\/span>, Super\u00adMi\u00adcro, RealVNC\u2122, and The Foundry with hands-on demons\u00adtra\u00adti\u00adons at IBC<\/span><\/a> 2014.<\/p>\n

\u201c<\/span>Broad\u00adcast work\u00adsta\u00adtions fea\u00adturing AMD<\/span> pro\u00adfes\u00adsio\u00adnal gra\u00adphics bene\u00adfit from increased GPU<\/span> memo\u00adry sizes1<\/em>, supe\u00adri\u00ador mul\u00adti-dis\u00adplay 4K<\/span> capa\u00adbi\u00adli\u00adties, dri\u00adver qua\u00adli\u00adty and cer\u00adti\u00adfied ISV<\/span> appli\u00adca\u00adti\u00adons, enab\u00adling users to sim\u00adply do more, fas\u00adter,\u201d said David Cum\u00admings, seni\u00ador direc\u00adtor and gene\u00adral mana\u00adger, Pro\u00adfes\u00adsio\u00adnal Gra\u00adphics at AMD<\/span>. \u201cAMD<\/span> con\u00adti\u00adnues to col\u00adla\u00adbo\u00adra\u00adte with indus\u00adtry lea\u00adding hard\u00adware and soft\u00adware com\u00adpa\u00adnies to pro\u00advi\u00adde broad\u00adcast pro\u00adfes\u00adsio\u00adnals with bet\u00adter tools to deli\u00adver high-qua\u00adli\u00adty con\u00adtent and results in 4K<\/span> and beyond.\u201d<\/p>\n

\u201c<\/span>ASSIMILATE<\/span>\u2019s SCRATCH<\/span>\u00ae soft\u00adware is lea\u00adding the way for 4K<\/span> pro\u00adduc\u00adtion dai\u00adlies and digi\u00adtal inter\u00adme\u00addia\u00adte work\u00adflows for fea\u00adture films, TV<\/span> shows and com\u00admer\u00adcials,\u201d said Ste\u00adve Ban\u00adner\u00adman, VP<\/span> of Mar\u00adke\u00adting for ASSIMILATE<\/span>. \u201cSCRATCH<\/span> out\u00adper\u00adforms by ful\u00adly exploi\u00adting the power of GPU<\/span> tech\u00adno\u00adlo\u00adgy, such as with AMD<\/span> Fire\u00adPro Gra\u00adphics. The new AMD<\/span> Fire\u00adPro W8100<\/span> card fea\u00adtured in the Dell Pre\u00adcis\u00adi\u00adon T7810<\/span> sys\u00adtem real\u00adly rai\u00adses the game for SCRATCH<\/span> artists, deli\u00adve\u00adring real-time 4K<\/span> per\u00adfor\u00admance \u2014 even with the most com\u00adplex color-gra\u00addes and comps appli\u00aded. This level of pri\u00adce-per\u00adfor\u00admance is what our artists demand, and the AMD<\/span> plus Dell com\u00adbi\u00adna\u00adti\u00adon real\u00adly delivers.\u201d<\/p>\n

\u201c<\/span>Our VNC<\/span>\u00ae remo\u00adte access soft\u00adware is being inte\u00adgra\u00adted into a wide ran\u00adge of pro\u00adducts in vir\u00adtual\u00adly every indus\u00adtry sec\u00adtor, and we are deligh\u00adted that the AMD<\/span> RapidFi\u00adre SDK<\/span> is now also fea\u00adturing the tech\u00adno\u00adlo\u00adgy fol\u00adlo\u00adwing our col\u00adla\u00adbo\u00adra\u00adti\u00adon with AMD<\/span>,\u201d said Richard Pickul, Stra\u00adte\u00adgic Alli\u00adances Mana\u00adger of RealVNC. \u201cBy inte\u00adgra\u00adting VNC<\/span> with AMD<\/span> RapidFi\u00adre SDK<\/span> we\u2019\u00adre pro\u00advi\u00adding users with the abili\u00adty to con\u00adnect to the\u00adse high-end com\u00adpu\u00adters, main\u00adtai\u00adning the same gre\u00adat per\u00adfor\u00admance, from ano\u00adther com\u00adpu\u00adter or mobi\u00adle device. Anyo\u00adne visi\u00adting IBC<\/span> 2014 will able to view this new tech\u00adno\u00adlo\u00adgy on the AMD<\/span> stand.\u201d<\/p>\n

At the AMD<\/span> stand at IBC<\/span> 2014, atten\u00adde\u00ades will have the oppor\u00adtu\u00adni\u00adty to expe\u00adri\u00adence a ran\u00adge of work\u00adflow demons\u00adtra\u00adti\u00adons powered by AMD<\/span> Fire\u00adPro pro\u00adfes\u00adsio\u00adnal gra\u00adphics, including:<\/p>\n