In die­ser Sek­ti­on wer­den Pres­se­mit­tei­lun­gen der Her­stel­ler 1:1 ver­öf­fent­licht. Pla­net 3DNow! über­nimmt weder für die Rich­tig­keit der Anga­ben noch für die Art der For­mu­lie­rung jed­we­de Ver­ant­wor­tung. Die Anga­ben kön­nen sub­jek­tiv sein und geben nicht not­wen­di­ger­wei­se die Mei­nung der auf Pla­net 3DNow! schrei­ben­den Autoren wieder.

ARM Acquires Geomerics

Verfasst vonDr@

ARM® expands its posi­ti­on at the fore­front of the gra­phics indus­try with acqui­si­ti­on of lea­der in light­ing tech­no­lo­gy, Geomerics®.

13 Decem­ber, 2013, CAMBRIDGE, UK — ARM today acqui­red Geo­me­rics, the lea­der in light­ing tech­no­lo­gy for the gam­ing and enter­tain­ment indus­tries. The acqui­si­ti­on expands ARM’s posi­ti­on at the fore­front of the visu­al com­pu­ting and gra­phics indus­tries. Addi­tio­nal­ly, the agree­ment enables Geo­me­rics to build on their exis­ting part­ner­ships as well as acce­le­ra­te their deve­lo­p­ment in mobile.

“The inno­va­ti­ve tech­no­lo­gies being deve­lo­ped by Geo­me­rics are alre­a­dy revo­lu­tio­ni­zing the con­so­le gam­ing expe­ri­ence and are set to rapidly acce­le­ra­te the tran­si­ti­on to pho­to rea­li­stic gra­phics in mobi­le,” said Pete Hut­ton, EVP and GM Media Pro­ces­sing Divi­si­on, ARM. “Empowe­ring Geo­me­rics’ port­fo­lio with ARM’s gra­phics capa­bi­li­ties and mar­ket reach will be trans­for­ma­ti­ve for the user expe­ri­en­ces in future mobi­le and enter­tain­ment devices.”

Geo­me­rics’ Enligh­ten is the worlds’ first ful­ly real-time glo­bal illu­mi­na­ti­on tech­no­lo­gy. With a focus on times­aving work­flow fea­tures and a light­weight run­time, Enligh­ten is the only solu­ti­on pro­ven to deli­ver ful­ly dyna­mic light­ing on todays’ PCs, game con­so­les and mobi­le plat­forms. The tech­no­lo­gy has been the light­ing solu­ti­on of choice for some of todays most advan­ced and best-sel­ling game titles, inclu­ding Batt­le­field 3 and 4, Need for Speed Rivals, Eve Online, and Medal of Honor: Warfighter.

“With light­ing tech­no­lo­gies deve­lo­ped by Geo­me­rics, gra­phics artists can achie­ve tru­ly rea­li­stic glo­bal illu­mi­na­ti­on and other advan­ced light­ing fea­tures in real time across mul­ti­ple plat­forms today. This com­bi­na­ti­on of ARM and Geo­me­rics acce­le­ra­tes the rea­liza­ti­on of our visi­on to bring next gene­ra­ti­on con­so­le gra­phics to mobi­le devices,” said Dr. Chris Doran, COO, Geo­me­rics. “Being part of ARM will allow us to acce­le­ra­te our advan­ced deve­lo­p­ments for con­so­le and mobi­le plat­forms while also pro­vi­ding us with unmat­ched insights into the plat­forms and devices of tomorrow.”

Glo­bal illu­mi­na­ti­on is a term used to descri­be advan­ced, pho­to­rea­li­stic light­ing effects in 3D gra­phics. Typi­cal gra­phics appli­ca­ti­ons today are limi­t­ed to simp­le, direct light­ing effects only. With glo­bal illu­mi­na­ti­on, effects such as com­pound reflec­tions, refrac­tions, shadows and other advan­ced effects are enab­led, pro­vi­ding more life-like gra­phics quality.

“Enligh­ten has hel­ped EA pro­vi­de new levels of rea­lism and game­play expe­ri­ence in titles such as our high­ly popu­lar Batt­le­field fran­chise,” said Carl Alm­gren, Head of Deve­lo­p­ment, Frost­bi­te Game Engi­ne. “We’­re deligh­ted that ARM is com­mit­ted to on-going deve­lo­p­ment on all the key game con­so­le plat­forms and gra­phics archi­tec­tures, as well as the on-going deve­lo­p­ment of Geo­me­rics’ technologies.”

The terms of the deal have not been disclosed.

About ARM

ARM designs the tech­no­lo­gy that is at the heart of advan­ced digi­tal pro­ducts, from wire­less, net­wor­king and con­su­mer enter­tain­ment solu­ti­ons to ima­ging, auto­mo­ti­ve, secu­ri­ty and sto­rage devices. ARM’s com­pre­hen­si­ve pro­duct offe­ring includes RISC micro­pro­ces­sors, gra­phics pro­ces­sors, video engi­nes, enab­ling soft­ware, cell libra­ri­es, embedded memo­ries, high-speed con­nec­ti­vi­ty pro­ducts, peri­pherals and deve­lo­p­ment tools. Com­bi­ned with com­pre­hen­si­ve design ser­vices, trai­ning, sup­port and main­ten­an­ce, and the company’s broad Part­ner com­mu­ni­ty, they pro­vi­de a total sys­tem solu­ti­on that offers a fast, relia­ble path to mar­ket for lea­ding elec­tro­nics companies.

The ARM Con­nec­ted Com­mu­ni­ty is the place that makes it easier for deve­lo­pers to find infor­ma­ti­on for ARM-based designs, appli­ca­ti­ons and pro­jects. It is an inter­ac­ti­ve plat­form for all end users, media and part­ners of the ARM eco­sys­tem. Join the con­ver­sa­ti­on at http://community.arm.com.

ARM web­site: http://www.arm.com
ARM Con­nec­ted Com­mu­ni­ty®: http://www.arm.com/community
ARM Blogs: http://blogs.arm.com
ARM­Flix on You­Tube: http://www.youtube.com/armflix

ARM on Twitter:

 

ENDS

ARM, Arti­san and AMBA and Cor­tex are regis­tered trade­marks of ARM Limi­t­ed. Core­Link, big.LITTLE, Mali and POP are trade­marks of ARM Limi­t­ed. All other brands or pro­duct names are the pro­per­ty of their respec­ti­ve hol­ders. “ARM” is used to repre­sent ARM Hol­dings plc; its ope­ra­ting com­pa­ny ARM Limi­t­ed; and the regio­nal sub­si­dia­ries ARM Inc.; ARM KK; ARM Korea Limi­t­ed.; ARM Tai­wan Limi­t­ed; ARM France SAS; ARM Con­sul­ting (Shang­hai) Co. Ltd.; ARM Ger­ma­ny GmbH; ARM Embedded Tech­no­lo­gies Pvt. Ltd.; ARM Nor­way, AS and ARM Swe­den AB.