LAS VEGAS, NV – CES 2019 - Sea­gate Tech­no­lo­gy plc (NASDAQ: STX), a world lea­der in data solu­ti­ons, today announ­ced an exci­ting exten­si­on of its port­fo­lio with seve­ral new models, inclu­ding new solid sta­te dri­ve offe­rings at CES^® 2019. From gung-ho gamers to Insta­gram gurus, pho­to-coll­ec­ting par­ents, or visio­na­ry crea­ti­ves, Sea­gate offers the data sto­rage solu­ti­ons that empower users to live their best digi­tal lives in today’s fast-chan­ging data-hea­vy landscape.

Today, con­su­mers have more ways than ever to con­su­me con­tent, dri­ving the need to crea­te, dis­tri­bu­te and mana­ge data effi­ci­ent­ly. Accor­ding to a recent IDC white­pa­per spon­so­red by Sea­gate, five bil­li­on con­su­mers are curr­ent­ly inter­ac­ting with data every sin­gle day. By 2025, that num­ber will jump to six bil­li­on, or 75 per­cent of the world’s popu­la­ti­on. Each of tho­se six bil­li­on peo­p­le will have at least one data inter­ac­tion every 18 seconds, bum­ping the amount of data crea­ted world­wi­de to 175 zett­abytes by 2025. Con­su­mers incre­asing­ly need relia­ble ways to coll­ect, pro­tect, mana­ge and access a good por­ti­on of that data, and Seagate’s latest pro­ducts – inclu­ding the cut­ting-edge LaCie^® Mobi­le Dri­ve, LaCie Mobi­le SSD, Sea­gate Back­up Plus HDDs, Fire­Cu­da^® 510 and Bar­ra­Cu­da^® 510 inter­nal SSDs, and Iron­Wolf^® 110 NAS SSD – are desi­gned to fit a varie­ty of data sto­rage needs and digi­tal lifestyles.

“Today’s digi­tal world impacts busi­nesses and con­su­mers glo­bal­ly. Com­pa­nies are incre­asing digi­tiza­ti­on and con­su­mers are embra­cing per­so­na­li­zed, real-time data inter­ac­tions. With the­se chan­ges come hig­her expec­ta­ti­ons for mana­ging data,” said Jeff Focht­man, vice pre­si­dent of mar­ke­ting for Sea­gate. “With over 40 years’ expe­ri­ence in data manage­ment, Sea­gate is con­ti­nuous­ly inno­vat­ing to prepa­re cus­to­mers for this new era of data resi­li­ence. Our new lin­e­up of data sto­rage solu­ti­ons empower con­su­mers to effi­ci­ent­ly mana­ge their video, pho­tos, and docu­ments, at home, in the office, or on-the-go.”

Seagate’s newest lin­e­up of sto­rage solu­ti­ons helps con­su­mers level up and mana­ge their data sto­rage needs. They include:

The Sto­rage Style Icon

Seagate’s pre­mi­um LaCie brand con­ti­nues to deli­ver ico­nic sto­rage solu­ti­ons for all design afi­ci­o­na­dos and crea­ti­ve pro­fes­sio­nal go-get­ters. Need to cap­tu­re dif­fe­rent angles of your #OOTD, seve­ral times a day? LaCie Mobi­le Dri­ve is ide­al for an ever-gro­wing digi­tal libra­ry with its capa­ci­ty top­ping out at a mas­si­ve 5TB. When the­re is a need for fast file trans­fers, LaCie Mobi­le SSD dis­hes out inten­se speeds of up to 540MB/s, offe­ring capa­ci­ties up to 2TB. Whe­ther shut­t­ling con­tent from the set to post-pro­duc­tion or using it as a scratch disk editing 4K video pro­jects, the dri­ve helps clo­se the pro­ject on time and in style. Both solu­ti­ons fea­ture a uni­que, eye-cat­ching dia­mond-cut design com­ple­men­ting Apple^® Mac­Book^® aes­the­tics and include a 1‑month sub­scrip­ti­on to the Ado­be^® Crea­ti­ve Cloud^® All Apps plan. LaCie Mobi­le Dri­ve fea­tures a 2‑year limi­t­ed war­ran­ty, while LaCie Mobi­le SSD offers a 3‑year limi­t­ed war­ran­ty and a 3‑year sub­scrip­ti­on to Sea­gate Res­cue Data Reco­very plan. Both new dri­ves are available in January.

Your Sto­rage for Favo­ri­te Memories

Pho­tos, movies, docu­ments, pho­nes, tablets, lap­tops. Today’s con­nec­ted con­su­mer has a digi­tal world made up of many parts. Seagate’s Back­up Plus is a fami­ly of por­ta­ble exter­nal hard dri­ves to help the ever­y­day con­su­mer balan­ce life and pro­vi­de peace of mind. Pho­to-hap­py par­ents can snap away and not worry about losing the­se pre­cious mement­os kno­wing their new Back­up Plus dri­ve can help them brea­the a litt­le easier. Back­up Plus Ultra Touch (1TB and 2TB capa­ci­ties) offers a high-touch sen­so­ry expe­ri­ence that feels a litt­le like home with pre­mi­um fea­tures inclu­ding auto­ma­tic back­up with mul­ti-device fol­der sync and data pro­tec­tion with hard­ware encryp­ti­on. Back­up Plus Slim (1TB and 2TB capa­ci­ties) and Back­up Plus Por­ta­ble (4TB and 5TB capa­ci­ties) are both out­fit­ted with lus­trous alu­mi­num finis­hes available in black, blue, and sil­ver and offer auto­ma­tic back­up. Aiding your crea­ti­vi­ty, the new Back­up Plus models include a com­pli­men­ta­ry 2‑month sub­scrip­ti­on to the Ado­be Crea­ti­ve Cloud Pho­to­gra­phy Plan. Back­up Plus Ultra Touch will be available in Febru­ary and Back­up Plus Slim and Back­up Plus Por­ta­ble will be available in March.

Your Spee­dy Advan­ta­ge to Upping the Game

Fear not, PC gamers. In the Esports and live-stream era, Sea­gate takes your need for speed serious­ly. The Fire­Cu­da 510 M.2 PCIe NVMe SSD deli­vers bla­zing per­for­mance with inten­se read and wri­te speeds for the ulti­ma­te gam­ing expe­ri­ence. Its crisp 4K video pro­ces­sing and high IOPS allows gamers to run mul­ti­ple simul­ta­neous video streams and pro­grams – cru­cial for game­play recor­ding and strea­ming. Plus, its ultra-small M.2 2280 form fac­tor means you can beef up just about any size sys­tem – be it a lap­top, mini PC, or desktop.

We under­stand that the need for speed extends bey­ond gam­ing. For the con­sum­ma­te mul­ti­tas­ker and per­for­mance see­ker, the Bar­ra­Cu­da 510 M.2 PCIe NVMe SSD fea­tures next-level speed for acce­le­ra­ting appli­ca­ti­ons, with an ultra-small form fac­tor for ultra-thin lap­tops, mini-PCs, and desk­tops. It is ever­y­thing you love about the Bar­ra­Cu­da brand, now in an M.2 form fac­tor. Available this spring, Fire­Cu­da 510 and Bar­ra­Cu­da 510 fea­ture Seagate’s Sea­Tools SSD GUI dash­board for easy data manage­ment and a 5‑year limi­t­ed warranty.

The World’s First Pur­po­se-Built SSD for NAS

Seagate’s Iron­Wolf 110 SATA SSD is the world’s first pur­po­se-built NAS SSD. It is desi­gned with enter­pri­se-class endu­rance and relia­bi­li­ty, has a 24/7 always-on work ethic, and offers capa­ci­ties of up to 3.84TB. Seagate’s exclu­si­ve Durawri­te^® tech­no­lo­gy helps acce­le­ra­te reads and wri­tes, extend the life of the flash and pro­vi­de up to 7000 TBW on the 3.84TB capa­ci­ty dri­ve. With the abili­ty to access, share and back­up files from near­ly any­whe­re, Net­work Atta­ched Sto­rage appli­ances (NAS) have beco­me a neces­si­ty for many busi­ness owners, pro­fes­sio­nals, crea­ti­ve pros and pro­sumers. Choo­sing tough, rea­dy and sca­lable Iron­Wolf dri­ves ensu­res top per­for­mance and the best pos­si­ble user expe­ri­ence with the con­fi­dence of a 5‑year limi­t­ed war­ran­ty and 2‑year data reco­very sup­port. Iron­Wolf 110 will be available this January.

For more details, come “Level Up” during CES 2019 in the Sea­gate Expe­ri­ence Zone at The Vene­ti­an, 3rd Level, Lido Ball­room 3140. The­re, you will find inter­ac­ti­ve pro­duct demos and live expe­ri­en­ces that show­ca­se how the latest Sea­gate and part­ner tech­no­lo­gies are team­ing up to unlock the poten­ti­al of crea­ti­ve work­flows, smart home tech­no­lo­gies, gam­ing, edge com­pu­ting, and more. You can also find more infor­ma­ti­on on the new pro­ducts by visi­ting the fol­lo­wing pages:

LaCie Mobi­le Drive
https://www.lacie.com/products/mobile-drive/

LaCie Mobi­le SSD
https://www.lacie.com/products/mobile-ssd/

Back­up Plus Ultra Touch, Back­up Plus Slim, and Back­up Plus Portable
https://www.seagate.com/consumer/backup/backup-plus/

Fire­Cu­da 510
https://www.seagate.com/internal-hard-drives/ssd/firecuda-ssd/

Bar­ra­Cu­da 510
https://www.seagate.com/internal-hard-drives/ssd/barracuda-ssd/

Iron­Wolf 110
https://www.seagate.com/internal-hard-drives/ssd/ironwolf-nas-ssd/

For more infor­ma­ti­on, plea­se visit https://www.seagate.com/news/, https://www.lacie.com/company/news/, and https://blog.seagate.com/ces-2019/

About Sea­gate

Sea­gate crafts the data­sphe­re, hel­ping to maxi­mi­ze humanity’s poten­ti­al by inno­vat­ing world-class, pre­cis­i­on-engi­nee­red data manage­ment solu­ti­ons with a focus on sus­tainable part­ner­ships. Learn more at www.seagate.com. Fol­low Sea­gate on Twit­ter, Face­book, Lin­ke­dIn, Spi­ce­works, You­Tube and sub­scri­be to our blog.

©2019 Sea­gate Tech­no­lo­gy LLC. All rights reser­ved. Sea­gate, Sea­gate Tech­no­lo­gy, the Spi­ral logo, and LaCie are regis­tered trade­marks of Sea­gate Tech­no­lo­gy LLC in the United Sta­tes and/or other count­ries. Fire­Cu­da, Bar­ra­Cu­da, Iron­Wolf and Durawri­te are trade­marks or regis­tered trade­marks of Sea­gate Tech­no­lo­gy LLC or one of its affi­lia­ted com­pa­nies in the United Sta­tes and/or other count­ries. Ado­be, Crea­ti­ve Cloud, and Ado­be Pre­mie­re are eit­her regis­tered trade­marks or trade­marks of Ado­be Sys­tems Incor­po­ra­ted in the United Sta­tes and/or other count­ries. Apple, Mac­Book, and Apple Store are trade­marks of Apple Inc., regis­tered in the U.S. and other count­ries. All other trade­marks or regis­tered trade­marks are the pro­per­ty of their respec­ti­ve owners. When refer­ring to dri­ve capa­ci­ty, one giga­byte, or GB, equ­als one bil­li­on bytes and one tera­byte, or TB equ­als one tril­li­on bytes. Your computer’s ope­ra­ting sys­tem may use a dif­fe­rent stan­dard of mea­su­re­ment and report a lower capa­ci­ty. In addi­ti­on, some of the lis­ted capa­ci­ty is used for for­mat­ting and other func­tions, and thus will not be available for data sto­rage. Actu­al data rates may vary depen­ding on ope­ra­ting envi­ron­ment and other fac­tors, such as cho­sen inter­face and disk capacity.