AMD Delivers Peak Performance for Key Features and Creative Workflows in Latest Photoshop CC Release

Deve­lo­p­ment Through Open Stan­dards Taps High Per­for­mance AMD A‑Series APU, Rade­on™ and Fire­Pro™ Gra­phics Pro­ces­sing to Get the Most of Smart Shar­pen, 3D Prin­ting, and Other New Features

SUNNYVALE, CA — 01/30/14 – AMD (NYSE: AMD) today announ­ced that it has deli­ver­ed signi­fi­cant opti­miza­ti­ons in the gra­phics pro­ces­sing pipe­line to increase per­for­mance for powerful crea­ti­ve fea­tures and work­flows in the newest ver­si­on of Ado­be® Pho­to­shop® CC. Use of both Open­CL™ and OpenGL stan­dards enables Ado­be Pho­to­shop CC to direct­ly tap the com­pu­te and gra­phics pro­ces­sing capa­bi­li­ties of AMD Fire­Pro™ Pro­fes­sio­nal Gra­phics, AMD Rade­on™ Gra­phics, and AMD A‑Series APUs to unlock new levels of per­for­mance in the Smart Shar­pen fil­ter, and pro­vi­de high­ly respon­si­ve, visual­ly accu­ra­te expe­ri­en­ces for the new 3D prin­ting work­flows, and trans­for­ma­ti­ons such as Per­spec­ti­ve Warp.

Com­pu­te per­for­mance is essen­ti­al to effec­ti­ve crea­ti­ve work­flows,” said Ste­ve Belt, cor­po­ra­te vice pre­si­dent, Stra­te­gic Alli­ances & Plat­form Ena­blem­ent, AMD. “An effi­ci­ent, spee­dy pro­cess is often the dif­fe­rence bet­ween suc­cessful­ly cap­tu­ring inspi­ra­ti­on and see­ing flas­hes of bril­li­ance ebb away. That is the real essence of what the AMD-Ado­be col­la­bo­ra­ti­on achie­ves. Tog­e­ther we con­ti­nu­al­ly find ways to suc­cessful­ly tap open stan­dards in order to deli­ver the hig­hest levels of per­for­mance for the most sophisti­ca­ted new tools like tho­se unvei­led today in Pho­to­shop CC.”

This new ver­si­on of Pho­to­shop CC, a key offe­ring of Ado­be Crea­ti­ve Cloud™, builds on the suc­cess of its pre­de­ces­sor, which lever­a­ged Open­CL ™ to power the Blur Gal­lery. The new updated ver­si­on of the Smart Shar­pen fea­ture lever­a­ges the power of Open­CL par­al­lel pro­ces­sing to take direct advan­ta­ge of AMD GPUs and APUs to acce­le­ra­te the enti­re Smart Shar­pen pipe­line — inclu­ding the broad palet­te of user-con­trol­led opti­ons for achie­ving per­fect results such as Amount, Radi­us, Redu­ce Noi­se, and algo­rithm choice. AMD’s latest gra­phics tech­no­lo­gy can increase appli­ca­ti­on per­for­mance up to 11 times the per­for­mance of non-Open­CL imple­men­ta­ti­ons1 and enables a light­ning-fast editing expe­ri­ence, even with lar­ge images.

The latest ver­si­on of Pho­to­shop CC also brings new OpenGL pipe­line sup­port in AMD APUs and GPUs to enhan­ce the respon­si­ve­ness and dis­play qua­li­ty for new, high-value fea­tures including:

  • Per­spec­ti­ve Warp — OpenGL per­for­mance pro­vi­des vir­tual­ly instant feed­back for this new fea­ture that enables users to sel­ec­tively adjust the per­spec­ti­ve of por­ti­ons of an image in rela­ti­on to other ele­ments that remain untouched.
  • 3D Prin­ting — OpenGL per­for­mance enhan­ces the expe­ri­ence of working with the powerful new 3D prin­ting capa­bi­li­ties in Pho­to­shop CC by pro­vi­ding rapid visu­al feed­back as 3D models are enhan­ced as well as accu­ra­te, WYSIWYG pre­views and fast mesh repair and 3D print preparation.

We rely on Open­CL and OpenGL tech­no­lo­gies to pro­vi­de our cus­to­mers supe­ri­or per­for­mance and to take full advan­ta­ge of all the power their hard­ware pro­vi­des,” said Pam Clark, direc­tor of pro­duct manage­ment at Ado­be. “Working with AMD, we can levera­ge open stan­dards to deli­ver the fas­test and best expe­ri­ence for our Pho­to­shop customers.”

The­se new Pho­to­shop fea­tures acce­le­ra­ted by AMD are just the latest deve­lo­p­ments of a long-stan­ding col­la­bo­ra­ti­on that has brought dozens of hard­ware acce­le­ra­ted fea­tures to Pho­to­shop inclu­ding the Blur Gal­lery of effects, Pup­pet Warp, Liqui­fy and many more.

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About AMD
AMD (NYSE: AMD) designs and inte­gra­tes tech­no­lo­gy that powers mil­li­ons of intel­li­gent devices, inclu­ding per­so­nal com­pu­ters, tablets, game con­so­les and cloud ser­vers that defi­ne the new era of sur­round com­pu­ting. AMD solu­ti­ons enable peo­p­le ever­y­whe­re to rea­li­ze the full poten­ti­al of their favo­ri­te devices and appli­ca­ti­ons to push the boun­da­ries of what is pos­si­ble. For more infor­ma­ti­on, visit www.amd.com.

AMD, the AMD Arrow logo, Rade­on and com­bi­na­ti­ons the­reof, are trade­marks of Advan­ced Micro Devices, Inc. Ado­be, Crea­ti­ve Cloud, and Pho­to­shop are eit­her regis­tered trade­marks or trade­marks of Ado­be Sys­tems Incor­po­ra­ted in the United Sta­tes and/or other count­ries. Open­CL and the Open­CL logo are trade­marks of Apple, Inc. used by per­mis­si­on by Khro­nos. OpenGL is a regis­tered trade­mark of SGI. All other names are for infor­ma­tio­nal pur­po­ses only and may be trade­marks of their respec­ti­ve owners.

1 The AMD A10-7850K APU can pro­cess images at up to 11 times fas­ter with the new Open­CL™- opti­mi­zed ver­si­on of the Ado­be® Pho­to­shop® CC Smart Shar­pen fea­ture. AMD tests are per­for­med on opti­mi­zed AMD refe­rence sys­tems. PC manu­fac­tu­r­ers may vary their con­fi­gu­ra­ti­on yiel­ding dif­fe­rent results. Test pro­ject used the Smart Shar­pen fea­ture in Ado­be® Pho­to­shop® CC, updated Janu­ary 2014, test image: 5616x3744, 60.2MB, .PSD for­mat. A desk­top PC with AMD A10-7850K APU with AMD Rade­on™ R7 Series gra­phics, 2x4GB DDR3-2133 RAM, video dri­ver 13.300.0.0 — 22-Dec-2013 (RC1), Win­dow 8.1 build 9600, took 52.63 seconds with Open­CL off, 4.39 seconds with Open­CL on. KVD‑4