Leading PC Companies Move to All Digital Display Technology, Phasing out Analog

SANTA CLARA, Calif., Dec. 8, 2010 AMD, Dell, Intel Cor짯po짯ra짯ti짯on, Leno짯vo, Sam짯sung Elec짯tro짯nics LCD Busi짯ness and LG Dis짯play today announ짯ced inten짯ti짯ons to acce짯le짯ra짯te adop짯ti짯on of sca짯lable and lower power digi짯tal inter짯faces such as Dis짯play짯Po짯rt and High-Defi짯ni짯ti짯on Mul짯ti짯me짯dia Inter짯face짰 (HDMI) into the PC.

Intel and AMD expect that ana짯log dis짯play out짯puts such as Video Gra짯phics Array (VGA) and the low vol짯ta짯ge dif짯fe짯ren짯ti짯al signal짯ing tech짯no짯lo짯gy (LVDS) panel inter짯face would no lon짯ger be sup짯port짯ed in their pro짯duct lines by 2015. HDMI has incre짯asing짯ly been included in new PCs for easy con짯nec짯tion to con짯su짯mer elec짯tro짯nics devices. Dis짯play짯Po짯rt is expec짯ted to beco짯me the sin짯gle PC digi짯tal dis짯play out짯put for embedded flat panels, PC moni짯tors and projectors.

Dis짯play짯Po짯rt and HDMI allow for slim짯mer lap짯top designs, and sup짯port hig짯her reso짯lu짯ti짯ons with deeper color than VGA a tech짯no짯lo짯gy which is more than 20 years old. Addi짯tio짯nal짯ly, as lap짯tops get smal짯ler and their embedded flat panel reso짯lu짯ti짯ons increase for more immersi짯ve expe짯ri짯en짯ces, the power advan짯ta짯ges, bi-direc짯tion짯al com짯mu짯ni짯ca짯ti짯ons and design effi짯ci짯en짯cy bene짯fits of Dis짯play짯Po짯rt make it a supe짯ri짯or choice over LVDS, the pre짯vious stan짯dard for LCD panel inputs.

Intel plans to end sup짯port of LVDS in 2013 and VGA in 2015 in its PC cli짯ent pro짯ces짯sors and chipsets.

Modern digi짯tal dis짯play inter짯faces like Dis짯play짯Po짯rt and HDMI enhan짯ce the con짯su짯mer visu짯al PC expe짯ri짯ence by immer짯sing them with hig짯her reso짯lu짯ti짯ons and deeper colors all at lower power to enhan짯ce bat짯tery life for lap짯tops, said Eric Ment짯zer, Intel셲 vice pre짯si짯dent of Stra짯tegy, Plan짯ning and Ope짯ra짯ti짯ons for the Visu짯al and Par짯al짯lel Com짯pu짯ting Group. 쏝y moving to the짯se new inter짯faces, Intel is able to focus invest짯ment on new inno짯va짯tions to enhan짯ce the PC expe짯ri짯ence rather than having to sol짯ve chal짯lenges of sup짯port짯ing lega짯cy ana짯log inter짯faces on our latest sili짯con pro짯cess tech짯no짯lo짯gy and products.

AMD plans to begin pha짯sing out lega짯cy inter짯faces, start짯ing with the rem짯oval of nati짯ve LVDS out짯put from most pro짯ducts in 2013. The com짯pa짯ny also plans to remo짯ve nati짯ve VGA out짯put start짯ing in 2013, with expan짯si짯on to all AMD pro짯ducts by 2015. This would mean DVI멗 sup짯port will be eli짯mi짯na짯ted in the same timeframe.

Dis짯plays and dis짯play stan짯dards are rapidly evol짯ving, with new fea짯tures such as mul짯ti-dis짯play sup짯port, ste짯reo짯sco짯pic 3멏, hig짯her reso짯lu짯ti짯ons and increased color depth quick짯ly moving from ear짯ly adop짯ter and niche usa짯ge to main짯stream appli짯ca짯ti짯on, said Eric Demers, AMD셲 chief tech짯no짯lo짯gy offi짯cer, Gra짯phics Divi짯si짯on. 쏬ega짯cy inter짯faces such as VGA, DVI and LVDS have not kept pace, and newer stan짯dards such as Dis짯play짯Po짯rt and HDMI cle짯ar짯ly pro짯vi짯de the best con짯nec짯ti짯vi짯ty opti짯ons moving for짯ward. In our opi짯ni짯on, Dis짯play짯Po짯rt 1.2 is the future inter짯face for PC moni짯tors, along with HDMI 1.4a for TV connectivity.

While the lar짯ge instal짯led base of exis짯ting VGA moni짯tors and pro짯jec짯tors will likely keep VGA on PC back panels bey짯ond 2015, lea짯ding PC makers are in strong sup짯port of this tran짯si짯ti짯on.   The Dis짯play짯Po짯rt con짯nec짯tor inter짯face pro짯vi짯des back짯wards and for짯wards com짯pa짯ti짯bi짯li짯ty by sup짯port짯ing VGA and DVI out짯put via cer짯ti짯fied adap짯ters, while also pro짯vi짯ding new capa짯bi짯li짯ties such as sin짯gle con짯nec짯tor mul짯ti-moni짯tor support.

Moving to the latest digi짯tal stan짯dards like Dis짯play짯Po짯rt enables cus짯to짯mers to pre짯ser짯ve back짯wards com짯pa짯ti짯bi짯li짯ty with instal짯led equip짯ment while taking full advan짯ta짯ge of the latest advan짯ces in dis짯play capa짯bi짯li짯ties, con짯fi짯gu짯ra짯ti짯on opti짯ons, and fea짯tures, said Liam Quinn, chief tech짯no짯lo짯gy offi짯cer, Dell Busi짯ness Client.

We live in a digi짯tal-rich world and dis짯play tech짯no짯lo짯gy must keep up with the explo짯si짯on of digi짯tal con짯tent, said Geor짯ge He, chief tech짯no짯lo짯gy offi짯cer, Leno짯vo. 쏝y tran짯si짯tio짯ning to digi짯tal dis짯play tech짯no짯lo짯gies like Dis짯play Port and HDMI cus짯to짯mers can not only enjoy a bet짯ter com짯pu짯ting expe짯ri짯ence, they get more of what셲 important to them in a lap짯top: more mobi짯li짯ty, sim짯pli짯fied design with fewer con짯nec짯tors, and lon짯ger bat짯tery life.

Lea짯ding dis짯play panel manu짯fac짯tu짯r짯ers such as Sam짯sung Elec짯tro짯nics LCD Busi짯ness and LG Dis짯play also are in strong sup짯port of this transition.

Sam짯sung Elec짯tro짯nics LCD Busi짯ness is alre짯a짯dy sup짯port짯ing this tran짯si짯ti짯on with embedded Dis짯play짯Po짯rt note짯book panels, which we have been ship짯ping sin짯ce March of this year, said Seung-Hwan Moon, vice pre짯si짯dent of engi짯nee짯ring, LCD Busi짯ness, Sam짯sung Electronics.

LG Dis짯play is ful짯ly pre짯pared for this future tran짯si짯ti짯on. We alre짯a짯dy have dif짯fe짯rent sizes of LCD panels with eDP out in the mar짯ket to ful짯fill various needs of cus짯to짯mers. said Micha짯el Kim, vice pre짯si짯dent of IT Pro짯duct Plan짯ning Depart짯ment at LG Display.

The strong value pro짯po짯si짯ti짯on of sca짯lable and low power digi짯tal dis짯play inter짯faces for PC users cou짯pled with indus짯try inno짯va짯ti짯on around the짯se inter짯faces should acce짯le짯ra짯te over짯all adop짯ti짯on of the newer dis짯play tech짯no짯lo짯gies for PCs.

About AMD
Advan짯ced Micro Devices (NYSE: AMD) is an inno짯va짯ti짯ve tech짯no짯lo짯gy com짯pa짯ny dedi짯ca짯ted to col짯la짯bo짯ra짯ting with cus짯to짯mers and tech짯no짯lo짯gy part짯ners to igni짯te the next gene짯ra짯ti짯on of com짯pu짯ting and gra짯phics solu짯ti짯ons at work, home and play. For more infor짯ma짯ti짯on, visit AMD.

About Dell
Dell (NASDAQ: DELL) lis짯tens to its cus짯to짯mers and uses that insight to make tech짯no짯lo짯gy simp짯ler and crea짯te inno짯va짯ti짯ve solu짯ti짯ons that sim짯pli짯fy dai짯ly acti짯vi짯ties and help peo짯p짯le stay enter짯tai짯ned, con짯nec짯ted and in touch. Learn more at www.dell.com.

About Intel
Intel (NASDAQ: INTC) is a world lea짯der in com짯pu짯ting inno짯va짯ti짯on. The com짯pa짯ny designs and builds the essen짯ti짯al tech짯no짯lo짯gies that ser짯ve as the foun짯da짯ti짯on for the world셲 com짯pu짯ting devices. Addi짯tio짯nal infor짯ma짯ti짯on about Intel is available at newsroom.intel.com and blogs.intel.com.

About Leno짯vo
Leno짯vo (HKSE: 992) (ADR: LNVGY) is dedi짯ca짯ted to buil짯ding excep짯tio짯nal짯ly engi짯nee짯red per짯so짯nal com짯pu짯ters. Lenovo셲 busi짯ness model is built on inno짯va짯ti짯on, ope짯ra짯tio짯nal effi짯ci짯en짯cy and cus짯to짯mer satis짯fac짯tion as well as a focus on invest짯ment in emer짯ging mar짯kets. For짯med by Leno짯vo Group셲 acqui짯si짯ti짯on of the for짯mer IBM Per짯so짯nal Com짯pu짯ting Divi짯si짯on, the com짯pa짯ny deve짯lo짯ps, manu짯fac짯tures and mar짯kets relia짯ble, high-qua짯li짯ty, secu짯re and easy-to-use tech짯no짯lo짯gy pro짯ducts and ser짯vices world짯wi짯de. Leno짯vo has major rese짯arch cen짯ters in Yama짯to, Japan; Bei짯jing, Shang짯hai and Shen짯zhen, Chi짯na; and Ral짯eigh, North Caro짯li짯na. For more infor짯ma짯ti짯on see www.lenovo.com.

About LG Display
LG Dis짯play Co., Ltd. [NYSE: LPL, KRX: 034220] is a lea짯ding manu짯fac짯tu짯rer and sup짯pli짯er of thin-film tran짯sis짯tor liquid crys짯tal dis짯play (TFT-LCD) panels, OLEDs and fle짯xi짯ble dis짯plays. The com짯pa짯ny pro짯vi짯des TFT-LCD panels in a wide ran짯ge of sizes and spe짯ci짯fi짯ca짯ti짯ons for use in TVs, moni짯tors, note짯book PCs, mobi짯le pro짯ducts and other various appli짯ca짯ti짯ons. LG Dis짯play curr짯ent짯ly ope짯ra짯tes eight fabri짯ca짯ti짯on faci짯li짯ties and five back-end assem짯bly faci짯li짯ties in Korea, Chi짯na and Pol짯and. The com짯pa짯ny has a total of 44,000 employees ope짯ra짯ting world짯wi짯de. Plea짯se visit www.lgdisplay.com for more information.

About Sam짯sung Electronics
Sam짯sung Elec짯tro짯nics Co., Ltd. is a glo짯bal lea짯der in semi짯con짯duc짯tor, tele짯com짯mu짯ni짯ca짯ti짯on, digi짯tal media and digi짯tal con짯ver짯gence tech짯no짯lo짯gies with 2009 con짯so짯li짯da짯ted sales of US$116.8 bil짯li짯on. Employ짯ing appro짯xi짯m짯ate짯ly 174,000 peo짯p짯le in 193 offices across 66 count짯ries, the com짯pa짯ny con짯sists of eight inde짯pendent짯ly ope짯ra짯ted busi짯ness units: Visu짯al Dis짯play, Mobi짯le Com짯mu짯ni짯ca짯ti짯ons, Tele짯com짯mu짯ni짯ca짯ti짯on Sys짯tems, Digi짯tal Appli짯ances, IT Solu짯ti짯ons, Digi짯tal Ima짯ging, Semi짯con짯duc짯tor and LCD. Reco짯gni짯zed as one of the fas짯test gro짯wing glo짯bal brands, Sam짯sung Elec짯tro짯nics is a lea짯ding pro짯du짯cer of digi짯tal TVs, memo짯ry chips, mobi짯le pho짯nes and TFT-LCDs. For more infor짯ma짯ti짯on, plea짯se visit www.samsung.com.

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