AMD Powers Real-Time AI Processing at the Edge for Revolutionary Canon Free Viewpoint Video System, Transforming Live Sports Broadcasts

— Canon camera systems using Versal AI Core series to enable game-changing immersive viewing experiences for live broadcasts at premier sports venues around the world —

SANTA CLARA, Calif., June 28, 2022 (GLOBE NEWSWIRE) — AMD (NASDAQ: AMD) today announ­ced that the Ver­sal™ AI Core seri­es, with AMD AI Engi­ne tech­no­lo­gy, has been selec­ted by Canon for its Free View­point Video Sys­tem expec­ted to revo­lu­tio­ni­ze the viewing expe­ri­ence for live sport broad­casts and web­casts. Ver­sal AI Core devices deli­ver power­ful machi­ne lear­ning (ML)-based video pro­ces­sing at the edge for Canon came­ra systems.

The Canon Free View­point video sys­tem con­sists of a ring of high-reso­lu­ti­on came­ras that sur­round a sta­di­um or are­na to allow broad­cast view­ers to see the action on the field from any posi­ti­on or ang­le in the sta­di­um. The revo­lu­tio­na­ry tech­no­lo­gy dra­ma­ti­cal­ly chan­ges how sports are view­ed, put­ting view­ers in the midd­le of the action. The Canon Free View­point sys­tem is expec­ted to be deploy­ed at mul­ti­ple pro­fes­sio­nal bas­ket­ball are­nas in the U.S. and other pre­mier sports venues around the world.

This sin­gle-chip Ver­sal solu­ti­on allows our sys­tem to do more in real-time than we ever envi­sio­ned pos­si­ble,” said Masan­ori Yama­da, seni­or mana­ging exe­cu­ti­ve offi­cer, head of Ima­ging Group, Canon. “Ver­sal AI Core’s power­ful edge-pro­ces­sing capa­bi­li­ties enab­le our sys­tem to hand­le mul­ti­ple func­tions simul­ta­ne­ous­ly so broad­cas­ters can deli­ver new and immer­si­ve viewing experiences.”

The high per­for­mance and ultra-low laten­cy pro­ces­sing enab­led by Ver­sal AI Core seri­es signi­fi­cant­ly shor­tens image pro­ces­sing time, allowing live replays to be pro­du­ced in near real-time, com­pa­red to several minu­tes with tra­di­tio­nal archi­tec­tures. The tech­no­lo­gy will pro­vi­de broad­cast view­ers from around the world with uni­que images that have never been expe­ri­en­ced befo­re. Live broad­cast net­works can also mone­ti­ze live event metrics such as game and play­er statistics.

Canon tech­no­lo­gy will move the intel­li­gence of AI-based video pro­ces­sing to the edge, ther­eby redu­cing the workload in the data cen­ter. Ver­sal AI Core will power the image-pro­ces­sing sys­tem that sits behind each of the Canon came­ras deploy­ed around a venue and imple­ments pro­prie­ta­ry Canon algo­rith­ms for image detec­tion, seg­menta­ti­on, and more using ML at the edge.

The imple­men­ta­ti­on of machi­ne lear­ning at the edge during a live broad­cast is an exci­ting first in the indus­try,” said You­sef Kha­li­lol­lahi, vice pre­si­dent, Asia Paci­fic, at AMD. “The Canon came­ra sys­tem real­ly puts the view­er in the game like never befo­re. At the heart of Canon’s cut­ting-edge sys­tems is the Ver­sal AI Core seri­es deli­vering the low laten­cy edge-pro­ces­sing that is key to heral­ding this new era in live sports broadcasts.”

Sup­por­ting Resour­ces 

About AMD 
For more than 50 years AMD has dri­ven inno­va­ti­on in high-per­for­mance com­pu­ting, gra­phics and visua­liz­a­ti­on tech­no­lo­gies. Bil­li­ons of peop­le, lea­ding For­tu­ne 500 busi­nes­ses and cut­ting-edge sci­en­ti­fic rese­arch insti­tu­ti­ons around the world rely on AMD tech­no­lo­gy dai­ly to impro­ve how they live, work and play. AMD employees are focu­sed on buil­ding lea­ders­hip high-per­for­mance and adap­ti­ve pro­ducts that push the bounda­ries of what is pos­si­ble. For more infor­ma­ti­on about how AMD is enab­ling today and inspi­ring tomor­row, visit the AMD (NASDAQ: AMDweb­siteblogLin­kedIn and Twit­ter pages.


This press release con­tains for­ward-loo­king state­ments con­cer­ning Advan­ced Micro Devices, Inc. (AMD) such as the fea­tures, func­tio­n­a­li­ty, per­for­mance, avai­la­bi­li­ty, timing and expec­ted bene­fits of AMD’s Ver­sal™ AI Core seri­es in Canon came­ra sys­tems, which are made pur­suant to the Safe Har­bor pro­vi­si­ons of the Pri­va­te Secu­ri­ties Liti­ga­ti­on Reform Act of 1995. For­ward-loo­king state­ments are com­mon­ly iden­ti­fied by words such as “would,” “may,” “expects,” “belie­ves,” “plans,” “intends,” “pro­jects” and other terms with simi­lar mea­ning. Inves­tors are cau­tio­ned that the for­ward-loo­king state­ments in this press release are based on cur­rent beliefs, assump­ti­ons and expec­ta­ti­ons, speak only as of the date of this press release and invol­ve risks and uncer­tain­ties that could cau­se actu­al results to dif­fer mate­ri­al­ly from cur­rent expec­ta­ti­ons. Such state­ments are sub­ject to cer­tain known and unknown risks and uncer­tain­ties, many of which are dif­fi­cult to pre­dict and gene­ral­ly bey­ond AMD’s con­trol, that could cau­se actu­al results and other future events to dif­fer mate­ri­al­ly from tho­se expres­sed in, or implied or pro­jec­ted by, the for­ward-loo­king infor­ma­ti­on and state­ments. Mate­ri­al fac­tors that could cau­se actu­al results to dif­fer mate­ri­al­ly from cur­rent expec­ta­ti­ons inclu­de, without limi­ta­ti­on, the fol­lowing: Intel Corporation’s domi­nan­ce of the micro­pro­ces­sor mar­ket and its aggres­si­ve busi­ness prac­ti­ces; glo­bal eco­no­mic uncer­tain­ty; loss of a signi­fi­cant cus­to­mer; impact of the COVID-19 pan­de­mic on AMD’s busi­ness, finan­cial con­di­ti­on and results of ope­ra­ti­ons; com­pe­ti­ti­ve mar­kets in which AMD’s pro­ducts are sold; mar­ket con­di­ti­ons of the indus­tries in which AMD pro­ducts are sold; cycli­cal natu­re of the semi­con­duc­tor indus­try; quar­ter­ly and sea­so­nal sales pat­terns; AMD’s abi­li­ty to ade­qua­te­ly pro­tect its tech­no­lo­gy or other intel­lec­tu­al pro­per­ty; unfa­vor­able cur­ren­cy exchan­ge rate fluc­tua­tions; abi­li­ty of third par­ty manu­fac­tu­rers to manu­fac­tu­re AMD’s pro­ducts on a time­ly basis in suf­fi­ci­ent quan­ti­ties and using com­pe­ti­ti­ve tech­no­lo­gies; avai­la­bi­li­ty of essen­ti­al equip­ment, mate­ri­als, sub­stra­tes or manu­fac­tu­ring pro­ces­ses; abi­li­ty to achie­ve expec­ted manu­fac­tu­ring yiel­ds for AMD’s pro­ducts; AMD’s abi­li­ty to intro­du­ce pro­ducts on a time­ly basis with expec­ted fea­tures and per­for­mance levels; AMD’s abi­li­ty to gene­ra­te reve­nue from its semi-cus­tom SoC pro­ducts; poten­ti­al secu­ri­ty vul­nera­bi­li­ties; poten­ti­al secu­ri­ty inci­dents inclu­ding IT outa­ges, data loss, data breaches and cyber-attacks; uncer­tain­ties invol­ving the orde­ring and ship­ment of AMD’s pro­ducts; AMD’s reli­an­ce on third-par­ty intel­lec­tu­al pro­per­ty to design and intro­du­ce new pro­ducts in a time­ly man­ner; AMD’s reli­an­ce on third-par­ty com­pa­nies for design, manu­fac­tu­re and sup­ply of mother­boards, soft­ware and other com­pu­ter plat­form com­pon­ents; AMD’s reli­an­ce on Micro­soft and other soft­ware ven­dors’ sup­port to design and deve­lop soft­ware to run on AMD’s pro­ducts; AMD’s reli­an­ce on third-par­ty dis­tri­bu­tors and add-in-board part­ners; impact of modi­fi­ca­ti­on or inter­rup­ti­on of AMD’s inter­nal busi­ness pro­ces­ses and infor­ma­ti­on sys­tems; com­pa­ti­bi­li­ty of AMD’s pro­ducts with some or all indus­try-stan­dard soft­ware and hard­ware; cos­ts rela­ted to defec­ti­ve pro­ducts; effi­ci­en­cy of AMD’s sup­ply chain; AMD’s abi­li­ty to rely on third par­ty sup­ply-chain logistics func­tions; AMD’s abi­li­ty to effec­tively con­trol sales of its pro­ducts on the gray mar­ket; impact of government actions and regu­la­ti­ons such as export admi­nis­tra­ti­on regu­la­ti­ons, tariffs and tra­de pro­tec­tion mea­su­res; AMD’s abi­li­ty to rea­li­ze its defer­red tax assets; poten­ti­al tax lia­bi­li­ties; cur­rent and future claims and liti­ga­ti­on; impact of envi­ron­men­tal laws, con­flict mine­rals-rela­ted pro­vi­si­ons and other laws or regu­la­ti­ons; impact of acqui­si­ti­ons, joint ven­tures and/or invest­ments on AMD’s busi­ness, and abi­li­ty to inte­gra­te acqui­red busi­nes­ses, such as Xilinx;  impact of any impairment of the com­bi­ned company’s assets on the com­bi­ned company’s finan­cial posi­ti­on and results of ope­ra­ti­on; restric­tions impo­sed by agree­ments gover­ning AMD’s notes, the gua­ran­tees of Xilinx’s notes and the revol­ving credit faci­li­ty; AMD’s indeb­ted­ness; AMD’s abi­li­ty to gene­ra­te suf­fi­ci­ent cash to meet its working capi­tal requi­re­ments or gene­ra­te suf­fi­ci­ent reve­nue and ope­ra­ting cash flow to make all of its plan­ned R&D or stra­te­gic invest­ments; poli­ti­cal, legal, eco­no­mic risks and natu­ral dis­as­ters; future impairments of good­will and tech­no­lo­gy licen­se purcha­ses; AMD’s abi­li­ty to attract and retain qua­li­fied per­son­nel; AMD’s stock pri­ce vola­ti­li­ty; and world­wi­de poli­ti­cal con­di­ti­ons. Inves­tors are urged to review in detail the risks and uncer­tain­ties in AMD’s Secu­ri­ties and Exchan­ge Com­mis­si­on filings, inclu­ding but not limi­ted to AMD’s most recent reports on Forms 10‑K and 10‑Q.

AMD, the AMD Arrow logo, Ver­sal and com­bi­na­ti­ons the­re­of are trade­marks of Advan­ced Micro Devices, Inc. Other names are for infor­ma­tio­nal pur­po­ses only and may be trade­marks of their respec­ti­ve owners.